Energising rural India through a business process that creates and sustains innovation and strategy, by continuously adding value and care to its stakeholders with a style of management that will be exemplary to the corporate world.
In business, there is always a better way. And the first step towards achieving that is to have a dream. For Suguna, the dream is to shape the future of India.
Any dream for India would be incomplete without a powerful rural revival. This belief has driven Suguna to invest heavily in rural India and set its sights on a powerful economic and social transformation.
Suguna has focused on developing rural India through the poultry farming industry. A pioneer in the integration of this hitherto small industry, Suguna’s fresh concepts such as contract farming has made individual farmers an integral part of its family.
A holistic approach backed by technology, research and best practices, has revolutionized this industry empowering farmers across the country with wealth and prosperity.
With a commitment to economic and social development in rural India as its core value, Suguna has today empowered over 15,000 farmers and is rewriting the futures of thousands of farmers and entrepreneurs. Suguna is modernizing the industry, creating employment, stepping up exports and has in store a bright future for over one million rural households in India.
Suguna’s R&D initiatives are driven by highly qualified and experienced poultry experts including nutritionists and veterinarians. These initiatives over time have helped establish Standard Operating Procedures (SOP) and Good Manufacturing Practice (GMP)
An environment that encourages independent thinking and continuous learning, Suguna’s people practices allow every individual contribute to the growth of the organization and the poultry industry
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Suguna has created successful brands that reach the consumer in many formats. Well recognized for its quality Suguna’s brands are fast becoming a favorite of many Indian households.